Pet Parents Demand Calming Products, Says Google

Pet Parents Demand Calming Products, Says Google

Google Trends is a valuable resource for anyone looking to gain insights about their customers and their behavior. Google Trends can be one of the most insightful tools out there. Plus, it’s free.

Historically, the Fourth of July and during the Holidays (Christmas) see the largest amount of Google searches for solutions to calm down a pet. Loud noises and new houseguests can put anyone on edge.

COVID is like two Christmas’, one Hanukkah, and three Fourth of July’s combined as it relates to stressed out pets. Take a look at all those Google searches for “hyper dog”. Understanding your customers needs can help you to become a better retailer (problem solver).

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